In recent years, Ron Jon Surf Shop has opened up their doors and graciously hosted Retail Masters. The Ron Jon Surf Shop CEO and Executive Team have shared their unique story and insights as to what makes them successful. In addition, classes have had the opportunity to tour Kennedy Space Center and learn not only about the space program changes that are impacting this region of the state, but their retail operation. As space exploration is a significant icon of the Baby Boomer generation, the visit to Cocoa Beach has aligned nicely with the curriculum focus on understanding Florida’s aging demographics, how to prepare for the “age wave” and impacts on retailing.

April 18-20, 2012
Cocoa Beach Hilton
550 North Atlantic Ave
Cocoa Beach, FL 32931
Reservation Deadline: March 15, 2012
Reservations: 800‐445‐8667

Please click to download PDF of Cocoa Beach Agenda

WEDNESDAY, APRIL 18, 2012

Attire: Resort Casual
Meeting Room: Seahorse & Starfish

11:30 am – 12:30 pm Welcome Lunch/Celebrations

12:30 – 1:00 pm      @ Home Team Update (5 min)
                             Florida Retail Masters Class

                             Detox Team (15 min)
                             Florida Retail Masters Class

                             Review Cocoa Beach Agenda (10 min)
                             Catch Your Limit Consulting

1:00 – 1:30 pm       Operation Grow Your Own – Presentation 1 (15 min) & Discussion
                            John Turner, Sweetbay Supermarket

1:30 – 1:45 pm       Inspiration Team
                            Florida Retail Masters Class

1:45 – 2:15 pm       Operation Grow Your Own – Presentation 2 (15 min) & Discussion
                            Gabby Fritz, Target

2:15 – 2:35 pm       Break

2:35 – 3:30 pm       Personal/Professional Development: Catch Your Limit ><(("> Challenge
                            Good To Great Discussion: Disciplined Thinking
                            Catch Your Limit Consulting

3:30 – 4:00 pm      Space in Florida
                           Conrad Nagel, ORION/COTS Consultant

4:00 – 4:45 pm      Personal/Professional Development: Catch Your Limit ><(("> Challenge
                           Teaming Discussion: Focus on Achieving Commitment
                           Catch Your Limit Consulting

4:45 – 6:00 pm      Retail Masters Leadership Challenge

6:00 pm                Announcements/Adjourn Dinner & Networking (on your own)

THURSDAY, APRIL 19, 2012

Attire: Business Casual
Meeting Room: Seahorse & Starfish

7:15 – 8:15 am       Breakfast

8:15 – 8:45 am      Travel to Kennedy Space Center

8:45 – 11:30 am     Cocoa Beach Road Trip Part I: Kennedy Space Center

11:30 – 12:30 pm   Travel to Ron Jon Surf Shop

12:30 – 3:30 pm     Cocoa Beach Road Trip Part II: Ron Jon Surf Shop

3:30 – 4:30 pm       Return to Hotel

Dinner & Networking (on your own)

FRIDAY, APRIL 20, 2012

Attire: Business Casual
Meeting Room: Seahorse & Starfish

8:00 – 8:30 am       Breakfast

8:30 – 9:45 am       Operation Grow Your Own – Presentation 3 (15 min) & Discussion
                             Charlie Bailes, ABC Fine Wine & Spirits

                             Operation Grow Your Own – Presentation 4 (15 min) & Discussion
                             Shannon Goff, Chico’s FAS

9:45 – 10:00 am      Break

10:00 – 10:30 am    ><(("> Challenge – Your Retail Masters Action Plan & Leadership Discussion
                             Catch Your Limit Consulting

10:30 – 12:00 pm    Connect vs. Clash: Leading a Multigenerational Workforce*
                             Catch Your Limit Consulting

12:00 –12:30 pm     Take-a-ways, Pay It Forward
                             Closing/Miami Preview/Next Steps

                              Adjourn to May 16-18, 2012, Miami, FL

                             * indicates Cocoa Beach’s VIP session

Tallahassee - Jan 2012

Tallahassee - Jan 2012
One of the focuses of the Tallahassee session is how legislative issues impact the retail industry and the importance of...

Tampa - Feb 2012

Tampa - Feb 2012
A highlight of the Tampa session is the focus on retail trends.  With all the discussion focusing on looking into the future,...

Jacksonville - Mar 2012

Jacksonville - Mar 2012
In Jacksonville, a key focus of the session is military’s impact on the state and on retailing.  Retail Masters have the...

Cocoa Beach - April 2012

 Cocoa Beach - April 2012
In recent years, Ron Jon Surf Shop has opened up their doors and graciously hosted Retail Masters. The Ron Jon Surf Shop...

Miami - May 2012

Miami - May 2012
Our stop in Miami provides Retail Masters with an opportunity to see best practices of marketing and merchandising for the...

Orlando - June 2012

Orlando - June 2012
A tour around the state of Florida would be incomplete without a stop focusing on the impact of tourism from a retail perspective....

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